In 2024, we graduated from our twenties and into our thirties. With age comes knowledge, confidence and purpose, and we’re just as proud of the road behind us as we’re excited for the road ahead. Read on to learn how Magenta Capital Corporation celebrated its 30-year anniversary and how we
In 2024, we graduated from our twenties and into our thirties. With age comes knowledge, confidence and purpose, and we’re just as proud of the road behind us as we’re excited for the road ahead. Read on to learn how Magenta Capital Corporation celebrated its 30-year anniversary and how we plan to move forward.
By living the same purpose that’s made us one of Canada’s leading Mortgage Investment Corporations: connecting people with opportunities to build a better tomorrow. With new broker and investor web portals launched this year, making those connections has never been easier or more integrated. Coupled with our new, streamlined product suite tailored to the needs of alternative borrowers, these innovations promise to make tomorrow matter for more customers than ever before.
Magenta began with our founder establishing headquarters in the basement of his home and has now grown to be a team of collaborative, curious, and industrious professionals who manage millions in assets under management. We are grateful for the support of a community of investors, investment advisors, brokers, and borrowers who all share that same vision of building a better tomorrow. Thank you for helping us mark 30 years. Our partners and customers have trusted Magenta these past three decades to help reach the horizon we’ve all been dreaming of.
That’s why in 2024, we said thank you, and we gave back.
Saying ‘Thank You’ began with recognizing the people who shaped Magenta into the company it is today; individuals like Susan Marshall, who reminded our founder about the Magenta sunset that inspired him as a little boy; Evelyn Kihl, our first shareholder since 1994; and Margo Pratt, the first person to join the Magenta team in 2002.
We commemorated the kindness of all our broker partners by paying it forward to our shared communities. We chose to donate to Tree Canada in their name, contributing to an organization that originated in our largest lending area, Ottawa. Magenta also gave thanks through our support at broker events like:
A Random Act of Magenta (kindness) was also conducted for our broker network, rewarding them for their loyalty and thanking them for their partnerships.
In June, we once again supported the Canadian Mortgage Professional’s Women in Mortgages Summit, celebrating and acknowledging our gratitude for the women who make up over 50% of our staff. Supporting gender equity in our field has always been and will always be a priority for us, and we hope to continue empowering women through opportunities such as this one.
At Magenta, we believe our ability to move forward is only as good as our willingness to give back. Over the years, we’ve donated to causes as diverse as access to education, hunger relief, medical research, and reforestation, because tomorrow doesn’t belong to one person alone: it’s only a new day when the sun rises for all of us.
Our CEO and founder exemplifies this in his efforts volunteering on the Philanthropy Board of Trent University, spearheading Trent’s current Campaign for Momentous Change, which hopes to raise $100 million towards funding new scholarships and developing existing programs at his alma mater. Marshall has lent his philanthropic support to several University funds and initiatives, including the Student Centre, an International Nursing Placement, and a Philanthropic Fellowship position.
On June 12th and 13th, we participated in our inaugural Purpose Day- a day where Magenta facilitated our employees’ ability to volunteer in Ottawa and Toronto, the two cities our offices call home. For our first year, we stepped up in support of our local food banks: the Ottawa Food Bank and Toronto’s Daily Bread Food Bank. In Ottawa, we assisted with bringing in the summer harvest at the community farm, which will help stock the bank’s shelves with fresh produce, while in Toronto we sorted donations for distribution throughout the Greater Toronto Area.
We’ve also been hard at work offering free educational resources on our blog this year, from a beginner’s guide on RESPs to another on RRIFs. These resources better inform our shareholders and prospective shareholders, as they look to navigating the financial landscape in Canada.
As we wrap up 2024, we’ll be celebrating brokers with our new 30YourWay promo. Brokers will be able to choose to have 30 Basis Points (BPS) taken off their choice of the listed rate or lender fee or added to the broker fee.
This fall, we plan on continuing the trend by giving our broker affiliates, investors, and investment advisors the opportunity to come together with us in support of a charity of our choosing. Join us in the weeks leading up to GivingTuesday on December 3rd as we invest in a cause that always pays dividends- support for all.
Lastly, we hope to ring out our birthday with a final anniversary celebration at the Mortgage Professionals of Canada National Mortgage Conference from October 26th to 28th. We look forward to seeing many of our industry partners there. Furthermore, new products, such as options tailored for those in Business for Self, are on the horizon.
Throughout 2024, we have delivered consistent returns for our investors. Our proven conservative, residential, short-term lending strategy will be optimized by a series of initiatives focused on operational excellence in 2025. Meanwhile, with a dedicated and diverse team of professionals beside us, we are committed to delivering an exceptional customer experience for our investors and investment advisors.
Whether you’ve been with us since the beginning or are only now joining us on our journey, if you are reading this, then you are a part of the Magenta story. Without a doubt, we couldn’t have made it this far without the investors, brokers, borrowers, and investment advisors who put their faith in us, and we can’t wait to see what tomorrow will bring.
And after all, your tomorrow matters.
Ever since our inception in 1994, our founder has made giving back a priority. For the past thirty years, Magenta has contributed to the communities we operate and lend in. Why Philanthropy? Progress is about more than just more- it’s about creating a more caring and just world. That’s why
Ever since our inception in 1994, our founder has made giving back a priority. For the past thirty years, Magenta has contributed to the communities we operate and lend in.
Progress is about more than just more- it’s about creating a more caring and just world. That’s why Magenta gives back to the communities we serve. Indeed, progress is achievable, when we not only believe progress is possible but are prepared to dedicate ourselves to the effort required to attain it.
Over three decades, Magenta has demonstrated this belief in our donations to organizations as diverse as:
We’re in the business of making tomorrow not an anxiety to escape, but as a gift to cherish and hand down. As a business, we build better tomorrows in many ways like:
Our CEO, Gavin Marshall, leads by example, making his company (Magenta Capital Corporation) a place where ‘Your Tomorrow Matters’ is more than a slogan. In his own words, “We all want to build a better world. To do so is how we transcend today and touch the tomorrows we shall never see.” Our CEO is someone who would not have been able to attend post-secondary education without the grants in place at the time. Therefore, the cause of access to higher education has always been close to Gavin’s heart. Gavin is:
Marshall has lent his philanthropic support to several University funds and initiatives, including the Student Centre, an International Nursing Placement, and a Philanthropic Fellowship position.
On June 12th and 13th, we participated in our inaugural Purpose Day- a day where Magenta facilitated our employees’ ability to volunteer in Ottawa and Toronto, the two cities our offices call home. For our first year, we stepped up in support of our local food banks: both the Ottawa Food Bank as well as Toronto’s Daily Bread. In Ottawa, we assisted with bringing in the summer harvest at the community farm, which will help stock the bank’s shelves with fresh produce, while in Toronto we sorted donations for distribution throughout the Greater Toronto Area. We look forward to using Purpose Day to explore future opportunities to engage with and uplift the communities we work in for many years to come!
Magenta Capital Corporation will be participating in this coming GivingTuesday on December 3, 2024. Canada Helps created GivingTuesday in 2012. Canada Helps is Canada’s foremost online destination for connecting charities to donors. It started as a simple idea: a day that encourages people to do good. The idea caught on and has grown around the world, inspiring hundreds of millions of people to give, collaborate, and celebrate generosity, with over 50 million dollars donated last year alone.
Every generation has believed in tomorrow. They wanted to build a better tomorrow for themselves and especially for their children. That’s the Magenta story. That’s why it’s important that Magenta gives back. Our team is committed to making meaningful contributions and aspiring to do more for our customers and our communities.
Magenta is celebrating its 30th anniversary. In this post, we are saying thank you to our employees, partners and customers. Spring has sprung on our 30th anniversary, ushering in with it not only a time of hope and new beginnings, but a return to the past. The snow is finally
Magenta is celebrating its 30th anniversary. In this post, we are saying thank you to our employees, partners and customers.
Spring has sprung on our 30th anniversary, ushering in with it not only a time of hope and new beginnings, but a return to the past. The snow is finally lifting from the forgotten labours of past summers and falls, making the old new again. There is no more fitting time to remember those who’ve helped us get this far. We can’t wait for you to see how much farther still we’ll go together.
Since our very first employee, Margo Pratt, joined us in 2002, Magenta has empowered its team with flexible and rewarding career opportunities. Magenta is composed of curious and industrious professionals who want to make meaningful contributions. They value personal growth, professional development, and are united by a shared belief that tomorrow matters.
Over the last few years, we sought talent from across Ontario, allowing us to draw from the unique strength that comes from a diversity of perspectives that arise from our varied personal and professional backgrounds. Margo remarked at our 25th anniversary, “It is rightly said that it does not matter where you go in your life, but what matters most are the people whom you have beside you on the way, and Gavin always expressed his gratitude and appreciation for having us by his”.
It has been no small feat to build a company that can stand the test of time, weathering 2008’s recession as surely as 2020’s pandemic. This company was built on a foundation of commitment. That commitment comes from staff members who aren’t just human resources, but owners and shareholders.
This year, we’re celebrating not only our leadership team, composed of 50% women, but the over 50% of our employees who are women by continuing to sponsor the Canadian Mortgage Professional’s Women in Mortgages summit. Stay tuned to our #hertomorrowmatters hashtag for more.
In the words of our CEO and founder, Gavin Marshall, “I want all of you to find your Magenta, just as I was blessed to do, for the Magenta journey is the essential human journey – the yearning and the striving to build a better tomorrow for oneself, for one’s children and their children – to leave the world a better place than we found it.” Thank you to all those who have embarked on this Magenta journey with us.
Thank you to the mortgage brokers we’ve had the pleasure of working with, both old and new. We are flattered that:
We want to commemorate the kindness of all our broker partners by paying it forward to our shared communities. We’ll do so by donating to Tree Canada and the municipal food banks of Ottawa and Toronto in their name.
Thank you to all the other partners who have travelled with us as each day dawns. To our board members: Erin Brady, Christopher Froggatt, and Dr. Elspeth Murray. To the investment advisors that trust us with their clients’ futures. We are looking forward to continuing our relationships with existing investment advisors as well as building new ones.
And to the vendors like Ethical Swag and The Printing House, thank you for helping us make our company as sustainable as possible.
Thank you to our investors for sharing in our belief in a better tomorrow. Thank you for believing in our purpose of connecting people with opportunities to build a better tomorrow. From our very first shareholder, Evelyn Kihl, who trusted Magenta “to help [her] have a comfortable financial old age and [keep her] independent”, to Beth Ferrier, whose “quality of life would not remotely resemble what it is now, had [she] not invested in Magenta so many years ago”, we wouldn’t be Magenta without the faith you’ve placed in us. We are saying thank you through a random act of Magenta later this year. Stay tuned!
Susan Marshall, Gavin’s wife and steadfast supporter, named this company. She encouraged Gavin to pursue his vision, reminding him of his childhood fondness for watching the sunset and wondering what that beautiful tomorrow will bring. “Magenta is the realization of the dream of a small boy growing up on Roblin Lake who became the man I fell in love with. It has enabled him to provide the very best of opportunities and experiences to the people he cares for, to share not just in wealth, but in the promise of new tomorrows.” Thank you for travelling with us.
Magenta will continue to build upon its 30 years of helping our customers achieve a life defined by possibility. Our team is committed to making meaningful contributions and aspiring to do more for our customers and our community. Together, with our partners, we look forward to embarking on another 30+ years.
Magenta is celebrating its 30th anniversary. In this post, we are discussing our journey from 1994 to 2024 and the way forward. A New Way of Thinking About Mortgages A sunset between a boy and his father inspired a new way of thinking about mortgages. “I think they call it
Magenta is celebrating its 30th anniversary. In this post, we are discussing our journey from 1994 to 2024 and the way forward.
A sunset between a boy and his father inspired a new way of thinking about mortgages. “I think they call it Magenta,” the boy would later remark.
Magenta gained its very first shareholder in 1994.
Dreaming of a life defined by the possibility he could give his children, rather than a life defined by limitations, Gavin Marshall, Founder & CEO of Magenta, struck out on his own in 1998. It all began in the inaugural headquarters of the Marshall family basement.
Eight years into creating the Magenta he envisioned, Gavin said farewell to the basement and moved to an office in downtown Perth with his first employee. At that time, Magenta’s AUM (assets under management) was $4 million, and within a year of moving, its AUM doubled.
Magenta soon outgrew that first office in Code’s Mill (now a lovely wedding venue, we’re told), moving down to roomier 47 Gore Street East to accommodate a larger staff of 4. It was this tight-knit crew that weathered the 2008 recession with zero loan loss.
In March 2011, Magenta became registered as an Exempt Market Dealer. This allowed us to trade in exempt securities in Alberta, British Columbia, New Brunswick, and Ontario. Later that year, Magenta hit $100 million AUM.
By the fall of 2012, seeing a need for senior talent to help manage the burgeoning company, Magenta settled in a new office on Boyd Avenue in Kanata. The intention was to attract those unable to make the trek to Perth and increase Magenta’s access to their Ottawa-based broker and investor bases. In 2015, Magenta moved to the current, and far more conveniently located, Kanata office on Terry Fox Drive.
Two years later, Magenta hit $300 million AUM. What followed, in 2020, is known to many: The COVID-19 pandemic. It was a catalyst for transforming the company as we embraced remote work and recruited talent from across Ontario. By 2022, well over 45 employees strong, Magenta said farewell to Perth, sunsetting the Gore Street office. It formally transitioned its headquarters to its current First Canadian Place location in Toronto. Magenta also surpassed $500 million AUM in that Spring.
This past year Magenta spread its hue through industry events, blogs, and social media, celebrating Pantone’s Viva Magenta as colour of the year and acting as a key sponsor of CMP’s inaugural Women in Mortgages Summit in June.
Magenta has evolved over the years and solidified its purpose to connect people with opportunities to build a better tomorrow. In 2024, we mark 30 years and set our sights on living our purpose, saying thank you and giving back.
Magenta is successful because of the people it works with. The relationships we have with our customers, partners and employees are key to our growth.
Three decades of personalized service and reliable income for our investors allowed them to build for their tomorrows. They have been able to leave legacies behind through community involvement, while others have created generational wealth and opportunities for their loved ones. Whether they have come to Magenta directly, or they found us through an investment advisor, we thank them for their support throughout our journey.
A huge contributor to Magenta’s growth is our broker partners. We understand that a broker’s reputation with their client is the cornerstone of their business. Magenta always seeks to deliver exceptional service to our broker partners, offering flexible, easy and valuable mortgage products for the unique needs of alternative borrowers. We thank our broker network for their partnership over the last 30 years.
We officially became Great Place to Work certified in 2022. At Magenta, we foster a culture of innovation, inclusivity, and empowerment. Of course, this is not possible without the support of the Magenta Team and their dedication to helping our customers and partners build better tomorrows.
Magenta is a believer in the idea that progress is about more than just more – it’s about creating a more caring and just world. We know our lending areas intimately and we hope to give back to the areas that our customers and partners reside in. When we say ‘Your Tomorrow Matters’, that means everyone’s tomorrow matters. That’s why Magenta makes philanthropy a priority. We recently supported CHEO (Children’s Hospital of Eastern Ontario in Ottawa) and the Hospital for Sick Children in Toronto, through our broker network. Additionally, Gavin has been instrumental in Trent University’s Campaign for Momentous Change. On the environmental front, we partnered with Carbonzero to measure, manage, and mitigate our climate impact, and practice carbon offsetting to sponsor real and verified reductions in greenhouse gas emissions.
Magenta will continue to build upon its 30 years of helping our customers achieve a life defined by possibility. Our team is committed to making meaningful contributions and aspiring to do more for our customers and our community. Together, with our partners, we look forward to embarking on another 30+ years.
The month of December brings about the holiday season, which is marked by the celebration of numerous holidays around the world. These holidays are a time of joy, giving, celebration, family, and festivity. At Magenta, we have a lot to celebrate: Shining a light on women in mortgages; Viva Magenta
The month of December brings about the holiday season, which is marked by the celebration of numerous holidays around the world. These holidays are a time of joy, giving, celebration, family, and festivity. At Magenta, we have a lot to celebrate:
As we reflect on a prosperous year and look forward to the new year, we want to take a moment to wish you a Merry & Bright holiday season!
During the winter months when the days are at their shortest, people all around the world find solace in light. In countless traditions, gatherings, and joyous celebrations, light serves as a powerful symbol of hope, positivity, and warmth. Religious observances such as Diwali, Hanukkah, Christmas, and Kwanzaa use light to symbolize important virtues like goodness, divine energy, knowledge, and wisdom. For these celebrations, the use of light can also hold deeper significance such as the symbolization of historical events. To learn more about the history of light during the holiday season, please click here.
As daylight savings time comes to an end in Canada, we embrace the opportunity to brighten our homes with displays of light and invite people to gather together and be merry.
At Magenta, we wish you a Merry & Bright holiday season as the very words “merry” and “bright” perfectly capture the essence of this time of year. “Merry” signifies cheerfulness and liveliness, while “bright” symbolizes the abundant light that surrounds us all during the holidays.
Please note that Magenta’s offices will be closed at 5 PM on Friday, December 22 until Monday, January 1, 2024. Additionally, our Investor Relations team will be out of office starting December 25, 2023, to January 1, 2024. Our offices will reopen on Tuesday, January 2, 2024.
We’ll continue to conduct essential business functions during this time and will do our best to reply to any urgent requests. However, please note that our ability to help will be impacted by holiday closures at banks, law offices, and other related businesses.
If you have any questions about how a specific file could be affected, please call us at (613) 230- 5014 or email mortgages@magentacapital.ca.
If you need to change to a payment scheduled between December 29, 2023, and January 3, 2024, please let us know immediately. The deadline to make payment changes or deferrals is 4 pm on Thursday, December 21, 2023. Banks require three business days to stop or alter a payment, so we cannot accommodate requests made after this time.
If you have any questions about your upcoming payment, please call us at (613) 230-5014 or email mortgages@magentacapital.ca.
The Magenta team wishes you a merry holiday season and a bright new year. We’re grateful for your continued support and look forward to working with you in the years to come.
A 30-year track record of reliable income and strong returns.* Summer has begun! Airlines are booked for family vacations abroad while the beaches here in Ontario will host crowds of people. Cottages and campsites will see loved ones enjoying outdoor sports, campfires, and quality time. That’s what summer is all
A 30-year track record of reliable income and strong returns.*
Summer has begun! Airlines are booked for family vacations abroad while the beaches here in Ontario will host crowds of people. Cottages and campsites will see loved ones enjoying outdoor sports, campfires, and quality time. That’s what summer is all about – resetting, clearing our heads and choosing how we want to spend our valuable time and energy – whether that’s through self-care or making memories with loved ones.
But how do we achieve a carefree summer in a world where we are overly scheduled and carrying the mental load of current events, money, and more specifically, investments? We know we should build for our future and our children’s futures, and that pressure can be stressful…but it doesn’t have to be.
Since 1994, our goal at Magenta has been to empower our investors to build for their tomorrows and achieve peace of mind by applying a conservative portfolio strategy to deliver reliable income and strong returns. As one of Canada’s largest and most established MICs, we have maintained our strong track record by financing quality residential real estate in carefully selected Ontario markets.
Continue reading for more information on our performance history, portfolio strategy, examples of financing and fund details, as well as contact information to start investing today!
Investing with Magenta offers:
Performance History
To learn more about investing with Magenta, e-mail shareholders@magentainvestment.ca.
Are you an Investment Advisor? Click here for more information.
How We Manage Our Portfolio
We have a risk-mitigated portfolio strategy. This means we know our markets intimately and we assess our borrowers and their homes thoroughly. We acquired this knowledge over three decades and evolved to become industry experts, assuring you and your family peace of mind.
Portfolio Composition:
Examples of Financing
Our Investor Relations Team
Our Investor Relations Team has combined experience of over 60 years in the mortgage and financial industry. Our collective experience includes strategic oversight, operational risk management and building and maintaining client relationships. We pride ourselves on our excellent customer service and operational excellence. This means you have easy access to not only speak with someone but receive best-in-class service and communication that reassures you every step of the way – from the moment you connect with us to the moment you feel like you’ve finally built for your tomorrow.
Big or small, every investment is a step toward your world of possibility. There is no better time to invest in Magenta than now. After all, 2023 is the year of Magenta.
To find out more on how you can invest in Magenta reach out to Allison Daines Allen at shareholders@magentacapital.ca.
Allison Daines-Allen
Manager, Investor Relations
shareholders@magentacapital.ca
Direct: 613-699-4939
Toll-free: 1-888-267-1744
Investment Advisors:
Click here for our subscription forms.
To learn more or speak with someone at Magenta reach out to Greg Sinclair or Daniel Werner:
Greg Sinclair
COO
gsinclair@magentacapital.ca
Direct: (613) 699 4963
Toll-free: 1-888-267-1744
Daniel Werner
Account Manager, Investment Advisors
dwerner@magentacapital.ca
Direct: (613) 699 6485
Toll-free: 1-888-267-1744
*This article does not constitute an offer to sell securities and should be read in conjunction with the offering memorandum dated March 28th, 2023, available for download at this link or from our office. Investors should read the offering memorandum before investing. The foregoing historical performance achieved by the Corporation is not a guarantee of future results.